Megachurches: ‘Upbeat, but untaxing’
STAGECRAFT, sensory pageantry, charismatic leadership, and an
"upbeat, unchallenging vision of Christianity" enable megachurches
to be "potent purveyors of rich, affective experiences", which
generate "heightened spirituality", a new study from the
University of Washington suggests.
The paper - "'God is like a Drug . . .': Explaining interaction
ritual chains in American megachurches" - is informed by visits to
12 churches, where 470 interviews with members, and a survey of ...
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